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Friday, April 22, 2005
BBC News Styleguide
Duration: 1 hour
Description:
Avoid clichés and improve your journalism with this PDF version of the BBC News Styleguide. The Guide gives practical suggestions on many aspects of journalism style, including abbreviations, clichés, reported speech - and how to avoid irritating your editor.
Who it's for:
This guide was written for BBC journalists but is a valuable resource for anyone who wants to write well.
Outline:
Every time anyone writes a script for BBC News they are potentially touching the lives of millions of people â through radio, tv and the internet. That is the privilege of working for one of the biggest news organisations in the world. It brings with it responsibilities. BBC News is expected to set the highest standards in accuracy, fairness, impartiality â and in the use of language. Clear story-telling and language is at the heart of good journalism. This PDF styleguide will help you to strengthen your journalism and connect with your audiences.
Number of modules: 1 module, listed below
Tuesday, April 12, 2005
Monday, April 11, 2005
Saturday, April 09, 2005
Information Mapping - With examples
While at Harvard and Columbia Universities, Robert E. Horn, Information Mapping's founder, conducted research about how readers deal with large amounts of information. This resulted in a standard approach for communicating information which is based on
The Information Mapping method is a research-based approach to the analysis, organization, and visual presentation of information.
The method is both subject matter and media independent; that is, it can be applied to the subject matter of any industry, and it can be presented on paper, on a computer screen, verbally, or in a multimedia presentation.
Based on research into how the human mind actually reads, processes, remembers, and retrieves information, Information Mapping is an integrated set of easy-to-learn principles, techniques and standards. It enables authors to break complex information into its most basic elements and then present those elements optimally for readers. The result is a set of precisely defined information modules that are consistent from author to author and document to document.
The method helps writers analyze, organize, and present information with clarity focus and impact-Information That Works. This table identifies each component and its goal.
Component | Goal |
Analysis | Determine the
|
Organization | Create an overall structure for the information, based on the results of your analysis. |
Presentation | Format the information to make it clear and accessible to your audience. |
Before: A conventional version of a memo.
TO: All Supervisors There are more and more requests for transfers as the company and key work force adopts a more flexible lifestyle. The company supervisor is a key person in facilitating such transfers and in determining whether they would be in the best interest of the company and the employees. This memorandum covers company policy which has been in effect for the past year and continues to be our policy. It outlines each supervisor's responsibilities when an employee requests a transfer. First, it is in the company's interest to retain employees who are performing satisfactorily, therefore, we will try to help employees to move to an area or job which they find more desirable. This is what you should do. When an employee comes to talk about or request a transfer, you should provide them with Form 742, Application for Transfer, and request that they fill it out as soon as possible. If the employee is applying for a new job and not just a new location, and if there are any parts of the new job that you think may disqualify the employee, then you should discuss those area with the employee immediately. Remember, it is company policy that if an employee wants a transfer, the company will make every effort to find an acceptable job. So you should not discourage any request, even if it would disturb the completion of projects or goals in your department. At the bottom of the form, fill out the supervisor's comment. Be brief and to the point. When you finish that, make a copy of the employee's most recent performance review and attach it to the form. If the employee's current performance is unsatisfactory, then your signature and your immediate supervisor's signature are required on Part C of the form. If the current performance is outstanding, attach a copy of any letters of commendation. If the current performance is satisfactory, you don't have to attach anything. Send a copy of the blue copy of the form to the company Placement Bureau and a pink copy to your Departmental File. The yellow copy should be given to the employee. |
After: The Information Mapping version of a memo.
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Monday, April 04, 2005
The invention of the Hindu
Axess, a magazine for the liberal arts and social sciences
Hinduism is largely a fiction, formulated in the 18th and 19th centuries out of a multiplicity of sub-continental religions, and enthusiastically endorsed by Indian modernisers. Unlike Muslims, Hindus have tended to borrow more than reject, and it has now been reconfigured as a global rival to the big three monotheisms. In the process, it has abandoned the tradition of toleration which lie in its true origins.
By Pankaj Mishra
Author
Google: A Behind-the-Scenes Look
Search is one of the most important applications used on the internet and poses some of the most interesting challenges in computer science. Providing high-quality search requires understanding across a wide range of computer science disciplines. In this program, Jeff Dean of Google describes some of these challenges, discusses applications Google has developed, and highlights systems they've built, including GFS, a large-scale distributed file system, and MapReduce, a library for automatic parallelization and distribution of large-scale computation. He also shares some interesting observations derived from Google's web data.