Tuesday, November 09, 2004

List of graphical failures

Here is a list of misleading graphics

Rule 1: Show as little data as possible (minimize the data density)
Rule 2: Hide the data you do show (minimize the data/ink ratio)
Rule 3: Ignore the visual metaphor altogether
Rule 4: Only order matters
Rule 5: Graph data out of context
Rule 6: Change scales in mid-axis
Rule 7: Emphasize the trivial (ignore the important)
Rule 8: Jiggle the baseline
Rule 9: Alabama first!
Rule 10: Label: (a) illegibly, (b) incompletely, (c) incorrectly, and (d) ambiguously
Rule 11: More is murkier: (a) more decimal places and (b) more dimensions
Rule 12: If it has been done well in the past, think of a new way to do it

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